What we are building…

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Hi,

Here’s just a quick introduction to what we’re building right now. At APIC, we’re focussing on creating the first ECO system for chefs. We have a bunch of products that are seamlessly intertwined with each other to create the best archive and recipe repository in the world. We’re in there for the quality, not the quantity.

So, what are we building? Currently we are focussing on 2 main products:

1/ .box
The first one is revolutionary: it’s a hardware device, especially designed to photograph every dish, drink or other item that defines a chef’s identity in the kitchen. It’s a beautifuly designed, fully kitchen proof, studio with optimized lightning and a high quality camera to photograph all your creations with just one simple touch on the build-in touchscreen. Through it’s wireless connectivity, it immediately uploads the images in the cloud, where they’re cropped and store in your personal vault.

2/ .vault
At .vault, all the images you’ve captured are safely stored for you to decide what to do with them. Build your own cook book with all the recipes you own, store all your creations and share them with your staff, your friends or the world. Thanks to our smart algorithms, dedicated AI and assisted input, we annotate them already as much as possible, so you’re effort is kept to a minimum.

We’re currently in beta phase, and running some test with a limited number of boxes. Unfortunately that’s the necessary first step before we can roll it out to a larger amount of customers. 

But we’re learning fast, so hopefully we can offer this to everybody in 2014!

Best,
The APIC team.

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Carl Jacobs

Carl Jacobs