Press

APIC won the ‘Award for Design and Technological Innovation’ at Madrid Fusion

February, 2nd, 2015 — Today, the Belgian Food Startup APIC (www.apicbase.com) has been rewarded the prestigious ‘AWARD FOR DESIGN AND TECHNOLOGICAL INNOVATION’ at Madrid Fusion, which is the yearly international summit of gastronomy, held this year from 2-4 February. The award, sponsored by IFEMA, recognises the most innovative creations in the area of gastronomy.

APIC is a revolutionary ecosystem for chefs and restaurants to photograph, document and share their most valuable creations. APIC consists out of the APIC Studio hardware, a cloud connected photo studio that takes high quality, perfectly lit photos and the APIC Manager software, a web service where the photos are instantly made available to the chefs.

In the APIC manager chefs can build and maintain their legacy, immortalising their volatile creations and they can document and communicate about their dishes in a more streamlined way by tagging ingredients directly on the image and by adding detailed recipes for every dish. Because of its standardization and centralization APIC even solves the traceability challenges many restaurants are facing.

Finally the APIC Manager features very easy sharing options for creating professional social media content and a stunning visual portfolio on apicbase.com.

APIC recently also launched APHAS (www.aphas.eu), its enterprise version of the software. APHAS offers the APIC studio’s automated, standardised and centralised food photography features together with recipe distribution, image and content traceability and professional internal and external communication tools for larger enterprises. It offers custom hardware, on premise or cloud storage, advanced user management, custom software integrations and more.

The APIC team would like to thank the jury for its great support and recognition and all the chefs using our products on a daily base.

For more information, visit get.apicbase.com

Contact:
Carl Jacobs (CEO)
+32 498 76 71 21
pr@apicbase.com

Company Address:
APIC VOF
Grotehondstraat 2
2018 Antwerp
Belgium

Carl Jacobs

Carl Jacobs is the co-founder and CEO of Apicbase, playing a crucial role in the company's growth and success since it started in 2017. With a background in cultural management and significant managerial experience, Carl has guided Apicbase to become a prominent player in the food service industry. Beyond his work at Apicbase, Carl is a mentor at Birdhouse, a respected startup accelerator, where he supports new entrepreneurs. As a public speaker, he shares his expertise on management, growth strategies, and digital transformation in the food service sector, offering valuable insights. In his podcast The Food Service Growth Show, Carl interviews leaders in the restaurant industry. Carl holds a Master’s degree in Cultural Management from the University of Antwerp and a Master’s in Art History and Archaeology from the Vrije Universiteit Brussel. This combination of cultural and business knowledge allows Carl to address challenges with a creative and strategic approach, making him an effective leader in the industry.