Press

Summer interview in VOKA

Carl Jacobs, CEO and co-founder of APICBASE, was interviewed in the summer edition of VOKA Entrepreneurs Magazine. Read about how our product evolved into a full ERP system for restaurants, where our name APICBASE comes from and the challenges we face. Read the full article online here (page 39-41).

[article in Dutch]

Geert Merckaert

Geert Merckaert is the Content and Research Director at Apicbase and the producer of The Food Service Growth Show. He specialises in operational excellence, sustainability, and digital transformation in the restaurant and catering industry. Geert has a diverse background in content marketing, writing, and research, with previous roles in corporate finance at Bank van Breda, food marketing at VLAM, and the trade association Bakkers Vlaanderen. He holds degrees in Communications and Journalism from Plantijnhogeschool, as well as Art History from the Kunsthistorisch Instituut. During his studies, Geert spent nine years working weekends as a restaurant chef. He is dedicated to helping foodservice companies achieve sustainable growth through engaging and insightful content.

Recent Posts

Why Demos Don’t Work for SaaS Purchases in Enterprise Foodservice

When restaurant companies start the buying process with demos and feature checklists, they often end…

5 days ago

Purchasing Flexibility: Link Multiple Packaging Options Under One Ingredient

Some of the best features in Apicbase are so foundational that we almost forget how…

3 weeks ago

How Overportioning Silently Drained €91.000 in 3 Months (And How Apicbase Stopped It)

Even when recipes are standardised across locations, food cost can spiral. And when it does,…

2 months ago

Poll Results: Where Contract Catering Stands on Digitalisation and Challenges

The pressure is real and shared.  During our recent webinar on scaling digital operations in contract…

2 months ago

How to Replace an Ingredient Across Hundreds of Recipes in Seconds

A few weeks ago, Chris, Head of Procurement at a restaurant chain with 83 locations,…

3 months ago

ISS & Vermaat on Workplace Catering: What Works, What Fails, and Why

For years, workplace catering followed a simple formula. Guests showed up at set times, ate…

3 months ago