Most restaurant owners and chefs go to great lengths to ensure that customers feel welcome and safe when dining at their establishment.
This includes publicising the potential food allergens that recipes call for, both online and at the premises, by visibly featuring food allergen notices.
In this article, we explain how to inform customers about food allergens, how to write a food allergy notice, and why open, welcoming communication about food allergies is good for business.
Download our 25 different food allergen notice templates, as well as our allergen menu template. All 14 common food allergens (and groupings) are included so you can easily print out the ones that you need and put them up in your restaurant.
With around 2% of the global population affected by various food allergies, restaurants that go above and beyond in allergen management and communication are more likely to attract this particular market segment.
Still, allergy-related miscommunication does happen, and food allergen management in some restaurants isn’t at the high level it should be.
Take this recent example: a London-based restaurant informed a customer that they would need to sign a food allergen waiver form upon arrival. The customer acknowledged that they were happy to eat there, even though the kitchen could not guarantee a nut-free meal due to the possibility of cross-contamination.
Needless to say, this restaurant lost that customer’s business and earned a lot of bad press, which resulted in local allergy sufferers and their friends and family giving it a wide berth.
The most basic way to avoid a similar situation is to use clear and precisely worded food allergy statements and notices.
Feature these in visible places where customers with allergies can see them before making a reservation or ordering – on the chalkboard in front of your restaurant, your front door, the menus, and the reservation page of your website.
Nine times out of ten, when a customer sees a food allergy notice, they will contact you to inquire about their options. It takes your kitchen staff 15 minutes to come up with possible recipe tweaks, but you end up with a grateful customer and a reputation of being a safe space for people with food allergies.
It’s a win-win for everyone involved.
The example we mentioned above, where a customer was asked to sign a food allergen waiver because the restaurant couldn’t guarantee a nut-free meal for them, only looks like a good way for a restaurant to avoid responsibility.
In reality, this does nothing to minimize a restaurant’s obligations when it comes to declaring food allergens.
According to the UK’s Food Standards Agency’s (FSA) Keith Millar:
All food businesses have a legal obligation to provide safe food for their customers. They should also let their customers know when the risk of cross-contamination is real and unavoidable.
Keith Millar
Food Standards Agency
Of course, there will be times when you cannot guarantee a safe meal for a customer despite your best efforts.
The only time you’re encouraged to turn away paying customers because of their food allergies is when they are allergic to several of the ingredients that you use extensively across all your menu items.
When that happens, don’t ask them to sign a food waiver so you can put their lives at risk without being held accountable.
Send them to a friendly competitor you know can accommodate their specific dietary requirements, and make sure to phone ahead so that your competitor knows to repay the favour in the future.
A food allergen notice (alternatively called a food allergy statement in the US) is a written acknowledgement of potential allergens that are used in a restaurant’s kitchen.
Usually, this statement lists one or more food allergens and instructs customers on how to ask for more information about dishes that might contain them.
In most cases, they will be advised to talk to their server, visit the restaurant’s allergens page online, or ask for an informational booklet.
Here’s an example of typical wording on food allergen notices:
Food allergy notice.
Food prepared in our restaurant may contain the following ingredients: milk, eggs, wheat, peanuts, and tree nuts.
If you have a food allergy, please notify your server. Thank you.
In the EU and the UK, all food businesses are obligated by law to display these food allergen notices visibly on the premises. Their other obligations regarding allergens include:
Of course, we recommend going that extra mile for your allergic customers and making them feel truly welcome and appreciated in your restaurant.
You can do this by instructing your servers to ask about potential food allergies as they take orders or by marking each item in the menu with clear symbols of food allergens that a specific dish might contain.
You can also tailor your food allergy notice in a way that encourages people with allergies to talk to you about their alternatives.
For example, your allergen notices could say:
Food allergy notice.
If you let us know about your food allergy during booking, we can offer several delicious and safe alternatives to our popular dishes.
Thank you.
With this, you’ve communicated that, yes – some of your dishes do contain common food allergens. But you’ve also made it clear that you’re willing to work with customers so that they can enjoy a safe meal at your restaurant.
In a world in which allergy sufferers often feel like a burden for even mentioning their allergies – and choose not to eat out because of that – this kind of open and welcoming communication is a breath of fresh air.
You’ll end up standing head and shoulders above your competitors just by providing a safe space for allergic people to speak up about their food concerns.
With a bit of luck, your restaurant might become their and their family’s number one pick whenever they decide to treat themselves to a professionally prepared meal (and there are a lot of people in that situation).
In the end, whatever route you take to inform customers of potential allergens in your restaurant, make sure that the information is visible, easily accessible, and legible.
Download our 25 different food allergen notice templates, as well as our allergen menu template. All 14 common food allergens (and groupings) are included so you can easily print out the ones that you need and put them up in your restaurant.
Download our 25 different food allergen notice templates and our allergen menu template. All 14 common food allergens (and groupings) are included, so you can easily print out the ones you need and put them up in your restaurant.
Visibly displayed food allergen notices are a simple but often overlooked tool of a restaurant’s food allergen communication kit.
They can help you build a stronger relationship with food allergy sufferers – a valuable market segment that is currently underappreciated and overlooked.
But, these allergy statements are just the first step in the right direction.
To rein in allergy incidents in your restaurant, you need to make sure that your allergen policies are well-thought-out and that your kitchen staff and servers all have immediate access to up-to-date allergen information.
Apicbase helps you with that. It clearly marks all potential allergens in every one of your recipes and menus.
When you change a recipe or ingredient, the entire system and all allergen reports are updated automatically and immediately.
Additionally, our restaurant management software packs a lot of other solutions that make ordering, invoicing, and inventory management a lot easier and cheaper.
Learn how allergen checks and nutritional value reports are taken care of, so you can focus 100% on food quality.
Don’t forget to download our food allergy notice templates as well. They cover all major food allergens (and common allergen groupings), and we included a food allergen menu template.
All you have to do is print them out. We recommend doing so in various sizes and on self-stick paper so you can easily put them on window panes and menus.
Did you know a poorly managed menu could cost you thousands in wasted food and…
As your company grows and market demands evolve, your current systems may struggle to keep…
The new CSRD regulations require large food service companies to report on Scope 3 emissions,…
Multi-unit restaurant operators continually work to reduce overhead costs, minimise food waste, and uphold brand…
Ever wonder what it takes to scale a small family-owned restaurant into a fast-growing chain—without…
Next to labour costs and rent, food costs are the highest expense for every restaurant.…